Media Relations Services

Secure Press Coverage That Drives Trust & Growth

Looking to get your brand featured in top-tier publications like Forbes, Allure, GMA, or Vogue? That’s where we come in. At Push The Envelope PR, our expert media relations services connect your brand with editors, journalists, and producers who matter—turning your story into earned media that moves the needle. Get in touch today to learn more about our media relations services.

What Is Media Relations?

Media relations is the practice of building and maintaining relationships with journalists, editors, and producers to secure unpaid press coverage for your brand. It’s a cornerstone of public relations, focused on earning trust, visibility, and third-party credibility through editorial storytelling.

We don’t rely on ads or pay-for-play. Our media relations agency pitches compelling narratives to top media contacts, so your brand is featured in the stories your audience already reads and trusts.

Why Media Relations Matters

In an age of constant content and low trust, earned media still holds unmatched influence. Strategic media relations builds long-term brand equity by placing your brand in front of the right audience—at the right time.

Builds credibility through third-party validation
Increases brand awareness and search visibility
Drives website traffic and sales
Strengthens SEO through authoritative backlinks
Positions your founder or product as a market leader

Our Media Relations Services

Our professional media relations services are designed to secure meaningful, on-brand coverage that elevates your reputation and drives results. We specialize in:

Press Release Writing & Distribution

We craft newsworthy releases and distribute them to targeted media contacts and industry outlets.

Strategic Pitching & Outreach

We pitch tailored story angles directly to editors and producers across digital, print, and broadcast platforms.

Story Development & Messaging

We help you uncover compelling brand stories, founder insights, data-driven angles, and seasonal tie-ins that capture editorial attention.

National, Local & Trade Media Coverage

Whether you’re aiming for Allure, CNN, or niche trade media—we secure meaningful coverage that aligns with your goals.

Thought Leadership & Executive Positioning

We position your CEO, founder, or team as experts via interviews, op-eds, podcast features, and contributed content.

Media Outlets We Regularly Work With

We don’t just pitch stories — we build relationships with editors, producers, journalists, and media decision-makers who matter to your audience. Our team understands how to craft compelling narratives and align them with the right outlets, from national newsrooms to niche trade publications. Here are some of the most popular media publications that we frequently work with:

Allure
Vogue
Elle
Glamour
Marie Claire
Cosmopolitan
WWD
Harpers
Shape
Women’s Health
Good Housekeeping
Travel & Leisure
GQ
Maxim
Men’s Health
Forbes

Entrepreneur
New York Magazine
The Strategist
Wirecutter
Byrdie
BuzzFeed
Refinery29
POPSUGAR
The Zoe Report
WWW
Good Morning America
Today Show
Local Broadcast
CNN Underscored
NBC News
USA Today

Industries We Serve

With our team of branding experts, a strategic PR Company in Chicago, IL we specialize in the art of crafting a distinctive and unforgettable identity that resonates with your audience. We go beyond creating pitches and delve into the core of your brand to develop comprehensive strategies that captivate your target market.

Beauty & Skincare
Fashion & Accessories
Lifestyle & Home Goods

Health & Wellness

Thought Leaders & Founders

DTC Consumer Products

Startups & Entrepreneurs

Amazon Storefront Brands

Let's Make Headlines

With nearly 20 years of media experience and deep relationships across beauty, fashion, wellness, and lifestyle verticals, we don’t just pitch—we place. Our media relations strategy is rooted in real-time trends, platform performance, and journalistic integrity.
We’ve earned a 97% client retention rate by delivering consistent, high-impact coverage that builds momentum and drives measurable ROI. Let’s connect and craft a story the media wants to tell. Get in touch today to schedule a strategy call.

Get started

Frequently Asked Questions

What’s the difference between media relations and PR?

Media relations is a component of public relations, specifically focused on building relationships with the media and earning press coverage. PR capabilities at Push The Envelope also include Social Media Management, Events, Digital PR, Product Launches, Affiliate Marketing, Branding, Influencer Marketing, Thought Leadership, Strategic Partnerships, and more.

How do you decide which media outlets to pitch?

We tailor our media outreach based on your industry, target audience, and campaign goals. We prioritize outlets that align with your brand’s positioning—whether that’s top-tier national media, niche trade publications, local press, or affiliate-driven digital platforms.

Can media relations help with SEO?

Yes. Earned media placements often include backlinks from high-authority websites, which can significantly improve your site’s domain authority, search rankings, and organic traffic. Strategic media relations supports both brand visibility and long-term SEO growth.

How soon can I expect coverage?

Most clients begin seeing media traction within the first 4–6 weeks. Long-lead print and seasonal opportunities may take longer based on editorial timelines.

Do you help with affiliate-based media as part of media relations?

Yes. We integrate editorial affiliate marketing into our media relations outreach to secure placements that support both visibility and direct sales.

Does earned media include print and digital press?

Yes, earned media includes both print and digital press. It refers to any unpaid, organic coverage your brand receives through editorial features, product mentions, interviews, or reviews. This can appear in traditional print outlets like magazines and newspapers, as well as online platforms like digital publications, blogs, and news websites. As long as the coverage is not paid or sponsored, it qualifies as earned media.

Are there additional fees for placements?

As an agency that focuses on securing earned media placements, there are no additional fees beyond our standard pricing structure. Any additional fees relating to the campaign, including shipping, travel expenses, etc. will be clearly communicated and passed along. For a deeper dive into the benefits of earned media vs paid advertorials, check out this recent blog post here.